In this guide, I have provided insight into 3 of the social media scheduling tools, most of which I have used over the last few years within my agency and wanted to share them with you to allow you to utilize their benefits to see which of them will work for you.
Most for what you pay
SocialPilot
An affordable option that allows you features like content calendar management, team collaboration, and analytics. Supports most social platforms. Provides a 14-day trial.
Good all-rounder
eClincher
Similar to SocialPilot but also includes features such as social media listening and customer relationship management. Supports most social platforms.
Best for teams
Planable
A cloud-based social media collaboration and approval solution that caters to media agencies, freelancers and marketing teams. Supports most platforms.
So, what makes them different?
JD’s Take
Between the four choices mentioned above, I started a SocialPilot subscription based on them offering more accounts to connect (The amount of different social media accounts) for the price that you pay. It has most of the features we need in our agency, which is primarily reporting.
Best For Overall
Pricing Basic US$ 25.50 – Business US$ 170 if billed monthly
Annual Discount 15% off
Here are a few reasons why you might consider using SocialPilot for your social media scheduling needs in 2023:
Wide platform support: SocialPilot supports a wide variety of social media platforms, including Facebook, Twitter, LinkedIn, and Instagram, so you can schedule content for all of your social media accounts in one place.
Team collaboration: SocialPilot includes features that allow you to collaborate with your team on social media content, making it easier to coordinate your efforts.
Analytics and performance tracking: SocialPilot provides analytics and performance tracking features to help you measure the success of your social media campaigns and identify areas for improvement.
Content calendar management: The content calendar feature in SocialPilot allows you to see all of your planned social media content in one place, making it easier to plan and schedule posts.
Overall, if you’re looking for a tool that offers a range of features for social media scheduling and management, and supports a wide variety of platforms, SocialPilot might be a good fit for you in 2023.
2. eClincher
eClincher is really great software. Some of the features I picked up that were slightly better in my perspective slightly using eClincher is the post preview and reporting. eClincher has great functions, but you might find yourself comparing prices when you need to connect more accounts.
Best For Overall
Pricing US$ 65 – US$ 425/mo
Annual Discount 10% off
Some key features that will allow eClincher to be your best fit are the following:
Advanced analytics and performance tracking: eClincher provides advanced analytics and performance tracking features to help you measure the success of your social media campaigns and identify areas for improvement.
Social media listening: eClincher includes social media listening features that allow you to track mentions of your brand and keywords across multiple platforms, helping you stay on top of conversations about your business.
Customer relationship management: eClincher includes customer relationship management features that allow you to manage and respond to customer inquiries and complaints through social media.
3. Planable
Planable makes it easy to collaborate with members of your team with great workflows and review processes. If you’re looking for a tool to help you effectively collaborate with your team on social media content and streamline the content planning and approval process, Planable might be a good fit for you.
Best For Teams
Pricing US$ 0 – US$ 26/mo per user
Annual Discount Yes, 2 month’s free when you pay annually
Planable is a scheduling and collaboration tool for social media that has a number of features made especially to support team collaboration and social media content planning. Planable varies from other social media scheduling software in the following significant ways:
Collaborative planning: Planable was created especially to facilitate team collaboration and social media content planning. To make it simpler for teams to collaborate on social media material, it has features like a content calendar and team communication tools.
Review and approval workflows: With the help of capabilities in Planable, you can create review and approval workflows to make sure all of your social media posts are of a high caliber and adhere to your brand’s standards.
Platform support: Several well-known social media sites, such as Facebook, Twitter, LinkedIn, and Instagram are supported by Planable.
Overall, Planable might be a good choice for you if you’re looking for a platform that is specifically made to support teams in collaborating and planning social media content and includes review and approval protocols.
Disclosure: I may receive affiliate compensation for some of the links on this website at no cost to you if you decide to purchase a paid plan. You can read our affiliate disclosure in our privacy policy. This site is not intending to provide financial advice. This is for entertainment only.
JD Koch is a full-time Agency Owner of DigiPlug in South Africa, a Internationally Certified Conversion Optimizer, LinkedIn Marketing Insider and Marketing Expert with customers across the country as well as in New Zealand. Join JD on in learning about software that could be useful to you as a Digital Marketer, Business Owner, Teams Leader, Manager, Freelancer, Agency Owner or just want to be more productive with your marketing.
What are the best Social Media Scheduling Software in 2025?
1. SocialPilot